Leads are skeptical. Educate the Lead in the most simple terms!
Guidelines
PLEASE make sure your face/faces are in the video.
If possible, shoot it somewhere with good lighting
If using phone, PLEASE shoot the video HORIZONTALLY
What to Say
What occurs during non-surgical spinal decompression
What conditions does decompression treat/relieve
End the video with a call to action. (i.e., "If you or someone you know is suffering from back or neck pain, click the button below and sign up for a consultation.")
Testimonials Videos
Guidelines
PLEASE shoot the video HORIZONTALLY
If possible, shoot it somewhere with good lighting
What to Ask
Introduction: Name, where they're from
What brought you into our office - explain your pain, condition, and challenges you were experiencing?
What was everything you tried before coming here?
How has your life changed since going through our _______ program? (Is there anything you can do now that you had difficult time doing before?)
What would you say to someone who is living with chronic back pain and watching this video?
Needed Photos ASAP
Guidelines
Take landscape photos (hold the phone HORIZONTAL)
